Episodes: Masonry

Episode 63: The Blue Light Measurement

Micah discusses how you can use the blue light measurement to keep your business efficiency simple. Also do you have symptoms of a lack of persistence?

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Episode 62: How to Buy the Business From Your Boss

Micah speaks to Michael Vann from The Vann Group and Author of how to buy the business from your boss.

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Episode 61: The Law of Sacrifice

In Episode 61 Micah talks about how the Law of Sacrifice comes from the 22 immutable laws of marketing.  There are one of three things you will have to sacrifice in order to grow your business against your competitors. Common Cents Facebook Group https://www.facebook.com/groups/511372006079969

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Episode 60: Power of Automatic Positivity in Customer Service

In this Episode Micah talks about the power of automatic positivity in your customer service for your business. It doesn’t mean what you think it means. Also have you taken advantage of the PPP 2.0? In the Common Cents Conversation Micah talks with Tim Fitzpatrick from Realto Marketing about how to improve your marketing for...

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End of 2020 Year Message

Hope you’re having as good of a year as possible given the pandemic. Many small businesses have been devastated this year, but 2021 should be the year of the big bounce back. I hope you’re planning to do some big things.

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Pushing Past Business Failure

Failure in business can be emotionally draining and comes with plenty of stress, but getting past failure requires perseverance. In Episode 59 Micah talks to Jeff Gargas from Teach Better. Jeff recounts his past successes, but also delves into his failures and how he pulled himself out of depression to become successful. If you’re a...

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Episode 58: How To Renegotiate Your Lease

In Episode 58 Micah speaks to Attorney Travis Jacobs about how to renegotiate your lease. With Covid-19 having a big impact on small businesses many small businesses will look to renegotiate their leases to help save money. In this episode we dive deep into how to do that. Also Micah give some resources for small...

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Episode 57: The Law of Singularity

In episode 57 Micah talks about the story of the Acre of Diamonds. Micah also talks about law #16 in the 22 immutable laws of marketing. Also more resources for small business owners that need assistance with grants.

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Episode 56: Keep Your Profits When You Sell Your Business

In episode 56 Micah gives resources for small business owners across the country to take advantage of. Did you know that there has been a 450% increase in text communication? You should understand why and leverage it. In the common cents conversation Micah talks to Brett Swarts from Capital Gains Tax Solutions who drops some...

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Episode 55: Part 2 How To Deploy Your Brand Strategy

In part 2 of the continuation of our two part interview on Branding Micah talks to George Paul of GPIII Creative to talk about how to deploy your brand strategy once you’ve created the brand. Also in this week in Small Business News Micah gives some resources for small business owners around the U.S. to...

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Episode 54: Part 1 Creating A Strong Brand On A Budget

In this episode Micah talks with George Paul from GPIII Creative about why it’s so important for small businesses to key in on branding their business. Often times Small Businesses just disregard this as unimportant, but are you leaving yourself at risk in the market place? We discuss and also in small business news this...

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Epiosde 53: New Poll: Will Americans shop at Small Business?

In this episode Micah talks about how to make the payment experience for your business contactless. Also there’s a new poll revealed that talks about whether or not Americans will shop at Small Businesses during the winter. In the common cents conversation Micah welcomes back Travis Jacobs from The Jacobs Law LLC. They talk about...

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